The SuperBetter team is feeling grateful.
In this post, we share what’s making us thankful, the bold mission that serves as our North Star, a new alliance to grow our impact, and resources to navigate life in 2020.
Passing the 1 million player mark is an epic milestone for the SuperBetter Community. Thank you for being part of it.
SuperBetter brings the mindset and psychology of game play to real life to overcome tough situations. It’s a support system for success. Published studies show that playing SuperBetter increases resilience, mental health and social-emotional skills.
While passing the 1 million player mark is a notable achievement, it’s the stories about how SuperBetter is impacting lives that touch our hearts. We smile from ear-to-ear when we read social media posts, emails and reviews sharing how playing SuperBetter helped to overcome a difficult obstacle or achieve success in some area of life.
We appreciate all the allies around the world who believe in SuperBetter and recommend it to others. We do a happy dance every time we learn about another educator, therapist, K-12 school, college or university recommending the SuperBetter app.
And, we are thankful for our allies in the media. Their stories create awareness to grow our community. This is especially helpful since the SuperBetter app is free right now, and free means no advertising budget.
We’re grateful that SuperBetter is regularly found on media lists of best apps for mental health — often with Calm, Headspace and/or Talkspace.
As a small, scrappy bootstrapped company, it’s awesome to find SuperBetter recognized alongside leading apps from these great companies with $1 billion+ valuations and backed by hundreds of millions dollars of venture capital.
Going for our next epic win
One thing is clear, the world needs more of SuperBetter right now.
This is especially true for two groups who have experienced alarming declines in mental health over the past 8 years — young adults and youth.
And, the effects of the pandemic are further adding to the mental health burden for young adults and youth from all walks of life.
It’s time for SuperBetter to level up.
We’ve created a bold new mission statement to be our guiding North Star:
To unlock the heroic potential of 50 million young adults and youth by 2025
Impact at this scale will require new allies, including investors and other strategic partners. Our plans include a smart & thoughtful business model that enables SuperBetter to impact social change globally, while creating attractive financial returns for investors.
Once resources are in place, a next step is to upgrade the SuperBetter app.
For example, the app upgrade will include new group play features that make it easy & fun for educators to create and share SuperBetter games with students to empower resilience, mental health and social-emotional learning.
Unlocking Heroic Potential in Developing Countries
While the SuperBetter team implements a plan to grow our impact in the developed world, a new alliance with Children for Health is bringing our proven resilience-building methodology to youth in developing countries.
Children for Health is a UK-based non-profit that creates and distributes resources for educators and students in low resource settings in developing countries. Their approach is to promote child and adolescent health & wellbeing while empowering youth as agents of change in their families & communities.
Children for Health has already incorporated SuperBetter activities in a new storybook called Unlocked.
The Unlocked story and activities help children learn how to increase their feelings of wellbeing and resilience during the COVID-19 pandemic.
The free storybook can be dowloaded here.
You are welcome to share the link with educators, parents & anyone else impacting children who might benefit — regardless of of where they live in the world.
The SuperBetter Children for Health alliance has a big vision that can be found here.
Their current project is a new resilience and wellbeing curriculum called SuperBetter Children in Africa. Designed for children age 10-14, the program is being developed alongside educators in low resource settings in Africa. It will be initially introduced in rural Zambia and Tanzania.
A similar project being developed with input from educators in India adapts the curriculum for a project called SuperBetter Children in India.
If you’re interested in learning more about Children for Health or supporting this work, reach out to their team here.
Take Care of Yourself in 2020
2020 has been a challenging year for nearly everyone. Please prioritize your self-care.
In a Kaiser Family Foundation poll, more than half of US adults (53%) reported that their mental health is negatively impacted due to worry and stress over the pandemic.
We’re happy to be in a position to make the SuperBetter app available as a 100% free resource right now.
SuperBetter is backed by science. In a randomized controlled trial at UPENN, those playing SuperBetter for 30 days significantly reduced anxiety & depression.
A tradeoff of keeping the apps free is the lack of resources to make regular updates. As a result, the apps can be buggy. If you have trouble on your device, try the website. P.S. if you use the website version, be sure to check out the Secret Lab and bonus Ally features!
As physical distancing limits in person social connections, more people are joining virtual communities like our SuperBetter Community Group on Facebook. With over 4,000 members, it’s an amazing place for support and encouragement. You can join here.
Wishing you health and happiness. Stay safe.
Your allies at SuperBetter